SEO has become a critical component to the online success of businesses. Companies including Microsoft, Facebook and Netflix have all integrated SEO into their websites, in the hopes of boosting their search engine ranking, an so far it has worked wonders, just see post to start seeing the importance of SEO.
What is SEO?
Back in 1998, Marc Andreessen said in his manifesto that search engines are “a very narrow algorithm”. We’ve also heard others claim that SEO is like a “blueprint” or “recipe” for success for online businesses.
However, there is another way to think about SEO how it impacts you and the business you want to succeed in. From a personal perspective, it is vital for building an online business to have an understanding of what SEO does and can do for you.
For example, there are a number of things that can cause lower search engine rankings, and it is important to understand the key elements of that process.
Many SEO myths can impact your ability to be successful. The more you know, the better your understanding of the topic and how it can be implemented in your business.
Additionally, there is an array of free tools that you can use to help gauge your competition and how you can make your website appear on top. For more information, head over to the SEO blog post section of our site.
Getting Started with SEO
In order to understand and adopt the principles of SEO, you’ll need to know what SEO is and how it works. There are a few things that you need to know, in order to get started and achieve your goals.
SEO is only one part of building a strong online presence. To truly drive value and be effective in your online business, you’ll also need to understand how to:
- Establish an online presence
- Build a niche audience
- Target keywords
- Create content
- Link to your website
SEO is only one part of building an online presence
The first step to taking full advantage of SEO is to understand that SEO is just one of the many elements that go into the building of a strong online presence.
To get started, you’ll need to figure out where you want to lead your business in the search engine results.
Remember, SEO isn’t about when you get your first page or position in the search engines. Rather, it is about the first page or position that you can achieve.